YOON&YANG

SB(Suakbuam) Hong Partner

TEL 82 2 6003 7084
FAX 82 2 6003 7034
E-MAIL sbhong@hwawoo.com

Suakbuam Hong is a Partner at Yoon & Yang LLC. His main practice area is antitrust & competition.
Mr. Hong advises on general antitrust & competition law, including cartel and unfair support, as well as special unfair trade practices matters, such as the Act on Fair Transactions in Large Retail Business, the Fair Transactions in Subcontracting Act, the Fair Agency Transactions Act, and the Fair Transactions in Franchise Business Act. He was named as one of top 100 lawyers in Korea (2020, 2021) by the Asia Business Law Journal, and is recognized as a best lawyer (2020) in antitrust & competition by Hankyung Business.

Experience

2012-present Yoon & Yang LLC (formerly Yoon Yang Kim Shin & Yu, 2006-2009)
2022-present Member, Information Disclosure Committee, Goyang Police Station
2021-present Outside Director, OA Corporation
2018-21 Legal Advisor, Australia Korea Young Professionals Association (AKYPA)
2012 Associate, Barun Law
2006-09 Legal Affairs Team, Samsung Engineering

Education

2022 Sogang University Business School ESG Management Program (coursework completed)
2018 Melbourne Law School, Master of Competition and Consumer Law
2012 Sogang University School of Law, J.D.
2004 Sogang University Department of Law

Representative Matters

[Retail]

Advised on a retail company’s violation of the Act on the Large Franchise and Retail Business (H Department Store)

[Subcontracting]

Advised on an apparel company’s violation of the Fair Transactions in Subcontracting Act (L Fashion)
Advised on a system integration company’s violation of the Fair Transactions in Subcontracting Act (Company H)
Advised on an advertising agency’s violation of the Fair Transactions in Subcontracting Act (Company L)

[Unfair Trade Practices]

Advised on a retail company’s general unfair trade practices (H Department Store)
Advised on a confectionary company’s general unfair trade practices (L Confectionary Company)
Advised on a mobile carrier’s general unfair trade practices (Company K)

[Cartel]

Advised on a bid-rigging case of construction companies in respect of high-speed railroad construction (3 companies, including Construction Company K)
Advised on a price-fixing case of steelmakers (Company P)
Advised on a price-fixing case of petrochemical companies (Petrochemical Company M)
Advised on a price-fixing case of a wire manufacturer (Wire Company G)
Advised on the KFTC investigation and administrative proceeding in respect of the cartel of automobile parts manufacturers
Advised on the KFTC investigation in respect of the cartel of seven pre-insulated pipe manufacturers
Advised on the KFTC investigation in respect of the cartel of 14 businesses related to the Korea Electric Power Corporation’s tender for watt-hour meter
Advised on the KFTC investigation and administrative proceeding in respect of the bid-rigging of construction companies on the 1st Turnky construction of the Four Major Rivers Project
Advised on the KFTC investigation in respect of the bid-rigging of construction companies on the Daegu Metro construction
Advised on the KFTC investigation in respect of the bid-rigging of construction companies on the Honam High Speed Railway construction